People are our favorite places. Because traveling is not about the place you’ve seen but is about the people you’ve met. Their stories become your memories, the ones you are going to tell your friends when you are back home.

62% of Italian tourism is concentrated in 55 cities.

27,000 botteghe disappeared in the last 10 years from Florence.

5,000 small town are at risk of disappearing.

In Venice, the number of beds for tourists are more than those for residents.

In Naples, the tourism business drives the residents away from the city center.